Conversion Measurement
Engaged Shopper Cohorts as a CRO Measurement Unit
Engaged shopper cohorts replace blended conversion rates with intent-based measurement.
Story: Estelle Devi
Estelle Devi
1 story by Estelle Devi
1 story by Estelle Devi
Engaged shopper cohorts replace blended conversion rates with intent-based measurement.
Story: Estelle Devi